Sport Chek 2025 Back to School Campaign - Concept & Art Direction
Fall Refresh. Back to School…
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Sport Chek’s 2025 Back-to-School campaign champions the power of movement to fuel confidence, focus, and a fresh start. Designed to connect with students and families across Canada, the campaign highlights the latest gear, footwear, and apparel from top athletic brands; all in one place. From classroom to locker room, Sport Chek is where routines restart, goals are set, and every stride forward begins.